The study by Phibrand, organized by the Editec Editorial Group and sponsored by the Mining Ministry, Aprimin and Imagine Chile, measured for a second time the perception that mining companies have regarding suppliers of equipment and services in the national mining industry
This opinion research was executed based on surveys carried out in April and May 2013 to 350 people in the mining industry, of which 6% are top management positions, 32% area managers and 62% operational headquarters, all with purchase responsibilities, linked to different sites and engineering firms in the country.
Metso was awarded first place in the category of most successful company in the crushers and mills segment. Metso also received the award of second place in the category of most representative
brands in the national mining industry.
In the First Ranking conducted in 2012, 40% of those surveyed felt that Metso was the most successful company in the field of crushers and mills in the surface mining industry. This year (2013), 43% of those surveyed affirmed the same perception. Metso also obtained the spontaneous mention of 28% of the respondents as the second most representative company of the mining industry.
This study details the current scene of the suppliers industry in national mining. The research aims at suppliers of large scale mining who base their business strategy on scientific information of the market. Thus, the suppliers can improve their dissemination and the mining companies can make wiser decisions to choose a product or a service.
According to Mr Eduardo Nilo, Director of Services and After Market Manager for the Southern Cone, "The information generated in this ranking, allows us to understand better our relative position in this demanding market, and gives us objective elements to enhance our customer's perception."